
Prof. François Viruly FRICS
Economic perspective on the forces shaping South Africa's commercial property cycle.
The market does not move at one speed.
The datazone Property Clock monitors the South African commercial property cycle and illustrates where the retail, office and industrial sectors sit within it. These sectors don't move at the same pace, their positions reflect the demand and supply conditions within each market.
Location Matters, But So Does Timing
While considerable attention is placed on location in property decision-making, equal attention should be given to timing. The property market is known to be cyclical, and the point in the cycle at which an investment or development decision is made can have an important influence on its performance.
The datazone Property Clock monitors the South African commercial property cycle and illustrates the position of the retail, office and industrial property sectors. These sectors do not necessarily move through the cycle at the same pace. Their positions are influenced by the particular demand and supply conditions within each market.
The model also recognises that, while the property market is affected by macroeconomic trends, considerable lags exist as these trends flow through decision-making in the property sector.
The datazone Property Clock therefore indicates where the different commercial property sectors are positioned within the cycle. It also provides a framework for considering the direction in which these sectors may be moving. In property decision-making, the question is therefore not only where to invest or develop, but also when.
The datazone property clock is published quarterly.
